4 Key Reasons Why Small Businesses Need an Applicant Tracking System

  • December 16, 2023
  • 2 minutes

In an age of exponential technological advancement, it's unsurprising that the recruitment process is also being revolutionized. Traditional methods of hiring, like sifting through piles of resumes and conducting an endless array of interviews, have been replaced with more efficient and effective solutions. Among these, the Applicant Tracking System (ATS) stands out not just for corporate behemoths, but also for small businesses.

An ATS, as the name suggests, is a software tool that facilitates electronic handling of recruitment needs. It offers an organization a way to streamline the hiring process, from managing job postings to screening resumes and facilitating communications with potential hires. A transformative tool indeed, but is it truly beneficial for small businesses? Undoubtedly, yes, and here's why.

  • Enhanced Efficiency: In the world of business where time equals money, efficiency is paramount, especially for small businesses that do not have the luxury of a large HR department. Implementing an ATS can significantly reduce the time and resources required to sift through hundreds or even thousands of applications. The system uses algorithms to match the qualifications, skills, and experience outlined in resumes with the requirements of the job post. It filters out unqualified candidates automatically, saving valuable time and allowing HR personnel to focus on the best potential hires.
  • Compliance with Regulations: Legal compliance is critical in the hiring process. Discriminatory practices based on gender, religion, race, and the like are strictly prohibited. ATS systems can be programmed to remove any such potentially discriminatory information from applications before they are reviewed, reducing the risk of biased hiring and keeping your small business in line with regulatory requirements.
  • Data-Driven Decisions: Making informed decisions is crucial in any business, but especially in small businesses where every move can have a significant impact. The collected data from the ATS can be analyzed to derive insights about the recruitment process, like hiring lag, cost per hire, and even the effectiveness of recruitment channels. This can guide future business strategies, allowing for continuous improvement in the hiring process.
  • An Edge in the Competitive Market: In today's globalized world, small businesses are no longer competing just within their local communities. The ability to attract top talent is crucial to staying competitive. An ATS can widen your reach, enabling access to a wider pool of talent. It also enhances the candidate experience by making the application process easier and more efficient, increasing the likelihood of attracting high-quality candidates.

However, it's critical to consider the trade-offs before implementing an ATS. While it undoubtedly offers many advantages, it's not without its drawbacks. For instance, the use of algorithms can sometimes screen out potentially good candidates who do not meet the exact keyword requirements. Additionally, the cost of implementing and maintaining an ATS can be significant, particularly for small businesses with tight budgets.

That being said, the potential benefits of implementing an ATS generally outweigh the potential downsides. The initial cost can be perceived as an investment in streamlining the recruitment process, enhancing efficiency, ensuring legal compliance, making data-driven decisions, and gaining a competitive edge in the market.

To conclude, in the rapidly evolving business landscape, it’s essential for small businesses to leverage technology to streamline their operations. An ATS is a clear manifestation of this need in the recruitment process. The advantages of integrating such a system into the recruitment process of small businesses are considerable, potentially catalyzing their growth and success in the highly competitive market.

Learn More

Unleash the potential of your small business by diving deeper into our enlightening blog posts on applicant tracking systems, and discover how to streamline your hiring process like never before. For an unbiased, comprehensive view, the reader is encouraged to explore our meticulously curated rankings of the Best Applicant Tracking Systems for Small Businesses.